The Indian apparel industry has undergone a substantial transformation with the rapid adoption of digital commerce. While western fashion continues to influence urban wardrobes, ethnic wear remains a dominant and culturally significant category across the country. Within this growing digital landscape, The Fashion Station operates as an online platform https://josuescmta.tinyblogging.com/the-fashion-station-building-a-niche-in-india-s-online-ethnic-wear-market-84182912